Graphics provide an important visual impression that reflects on your business.We incorporate both computer and traditional design methodology to create unique, eye-catching graphics and logos for any and all applications. Our products create brilliant visual impressions and are suited to a wide range of business settings. Web Design, Full Color Printing, Advertising Broward County, Florida (FL) - WebPrintMore.com.
As a complete web solutions company as well, we offer customer-oriented web design services and more importantly, deliver them effectively. Whether you are a small business or a large corporation, The Greene Touch, LLC can help you achieve an online presence that delivers the very best for you and your clients. If your goal is to provide information, products, e-commerce or online services, we can ensure that the visitors to your site eFLoy an informative, user-friendly and interactive experience. We utilize the skills of in-house web designers, experienced specialist programmers, search engine registration specialists and business management experts.
We proudly provide Hollywood, Florida with Web Design, Full Color Printing, and Advertising / Marketing that serves all of Florida (FL) including Hollywood, Hollywood, Burlington County and Hollywood County and beyond. We offer the following and more:
Full Color Printing, Business Cards, Post Cards, Letterhead, Envelopes, Brochures, Lawn Signs, Stickers, Magnets, Posters, Menus, Flyers, Logo Design, Web Design, Advertising, Marketing, Search Engine Optimization (SEO). Our expertise doesn't stop there, we are a full service operation that runs with the motto "If you can dream it, we can design it" even if what you need is not listed on our website, call 732-308-3811 and ask. Chances are we can and will fullfil your needs!
Broward County is a county located in the U.S. state of Florida. As of 2010, the population was 1,748,066, making it the second-most populous county in Florida and the 18th-most populous in the United States. Its county seat is Fort Lauderdale. Broward County is part of the Miami Metropolitan Area.
Full Color Printing in Broward County, Florida (FL)
The Greene Touch, LLC is based in Florida with printing plants in California, Florida, Ohio, Texas and Florida. and has been in the printing services industry for 10 years strong. We use only state-of-the-art equipment for our printing services. The use of quality equipment, talented designers and a dedicated printing services staff, creates an incredible experience and quality, that our competitors can't hold a candle to. Not only do our printing services have incredible photo quality, but we also 20-40% lower than most commercial printing services shops. We offer printing services for a number of different items, including business card printing services and brochure printing services. We even offer quantity options on par with color digital printing, but with superior offset and digital quality! Use our printing services to see the difference that a quality printer makes.
We offer a wide range of finishes including Matte, Spot UV, Full UV, Metallic Inks, Silk Laminate, Foil, along with a wide array of serivces like Hole Drilling, Perforation, Laminating and Numbering. We offer custom full color printing to make your ideas come to life!
Need Large Format Full Color Printing? We print indoor/outdoor banners, digital posters, window clings, window perfs, vehicle magnets and coroplast (lawn signs). Please call 732-308-3811 if you have any large format printing needs.
Printing is our #1 priority at The Greene Touch, LLC - we take pride in our work for your business. Your printing needs, large or small, are handled with utmost care by our team of printing professionals. Take advantage of our design services, all which take place on-premises.
With high quality printing services, low printing costs, low freight costs for our mailing services, and excellent customer support -- We are your one stop full color printing provider.
Business Cards in Broward County, Florida (FL)
Business cards are the most important promotion or presentation tool for your business. Make your first impression an exceptional one with full-color, UV coated cards for less than what other companies offer for black & white. Your customers will be impressed with the vibrant, accurate colors and the lasting impression the business cards will leave.
Business cards are cards bearing business information about a company or individual. They are shared during formal introductions as a convenience and a memory aid. A business card typically includes the giver's name, company or business affiliation (usually with a logo) and contact information such as street addresses, telephone number(s), fax number, e-mail addresses and website. Before the advent of electronic communication business cards might also include telex details. Now they may include social media addresses such as Facebook, LinkedIn and Twitter. Traditionally many cards were simple black text on white stock; today a professional business card will sometimes include one or more aspects of striking visual design.
Post Cards in Broward County, Florida (FL)
Postcards are printed on premium quality card stock. Use postcards to reach new markets, maintain contact with customers, or thank and reward loyal customers. FREE UPGRADE TO 16PT STOCK!
A postcard or post card is a rectangular piece of thick paper or thin cardboard intended for writing and mailing without an envelope. Shapes other than rectangular may also be used. There are novelty exceptions, such as wood postcards, made of thin wood, and copper postcards sold in the Copper Country of the U.S. state of Michigan, and coconut "postcards" from tropical islands.
In some places, one can send a postcard for a lower fee than for a letter. Stamp collectors distinguish between postcards (which require a stamp) and postal cards (which have the postage pre-printed on them). While a postcard is usually printed by a private company, individual or organization, a postal card is issued by the relevant postal authority.
Posters in Broward County, Florida (FL)
Posters are ideal for in store-fronts and point of purchase promotions, movie and album releases, concert promotions - just about anything you can think of. Think of them as miniature billboards, at half the cost. Be Seen. A poster is any piece of printed paper designed to be attached to a wall or vertical surface. Typically posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text. Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers (particularly of events, musicians and films), propagandists, protestors and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works, and are generally low-cost compared to original artwork. The modern poster, as we know it, however, dates back to the 1840s and 1850s when the printing industry perfected colour lithography and made mass production possible."
Menus in Broward County, Florida (FL)
Our menus are custom designed to fit each and every establishment they are in. Our Display Menus range in size from 8.5 x 11" up to 8.5 x 14" and are printed on quality bright paper that is laminated and spiral bound into a booklet format.
When everyone comes into the establishment, they will be given one of the new menus to order their food. The pages on the right will contain the restaurants information, such as appetizers, breakfast, lunch, dinner and desserts. On the left hand side of the menus will go full color, full page exlusive ads. This is a great way for local businesses to consistently keep thier name and services in front of thier target market and allows them to do it within thier service area (locally).
Once the menus are delivered to the establishment, they are to be the only menus used. All advertisements are to be in the menu for one full year from delivery date. Once the year is up, new menus are produced to replace the current menus, and you will be given the first opportunity (as a prior advertiser) to renew for another year. If you are a contractor in the menu, you will be the only contractor in the menu. Once again, all ads are exclusive!
Menus, as a list of prepared foods, have been discovered dating back to the Song Dynasty in China. In the larger populated cities of the time, merchants found a way to cater to busy customers who had little time or energy to prepare food during the evening. The variation in Chinese cuisine from different regions led caterers to create a list or menu for their patrons.
The word "menu," like much of the terminology of cuisine, is French in origin. It ultimately derives from Latin "minutus," something made small; in French it came to be applied to a detailed list or résumé of any kind. The original menus that offered consumers choices were prepared on a small chalkboard, in French a carte; so foods chosen from a bill of fare are described as "à la carte," "according to the board."
The contemporary menu first appeared in France during the second half of the eighteenth century, or The Romantic Age. Prior to this time eating establishments or table d'hôte served dishes that were chosen by the chef or proprietors. Customers ate what the house was serving that day, as in contemporary banquets or buffets and meals were served from a common table. The establishment of restaurants and restaurant menus allowed customers to choose from a list of unseen dishes, which were produced to order according to the customer's selection. A table d'hôte establishment charged its customers a fixed price; the menu allowed customers to spend as much or as little money as they chose.
Flyers in Broward County, Florida (FL)
Flyers are available in a vast range or folds and sizes. A Flyers may advertise locations, events, hotels, products, services, etc.
Our flyers are available in 100lb Gloss book and 100lb Gloss Cover. Finishes include AQ, No AQ and BRAND NEW UV COATING. Many sizes are available to suit your needs.
A flyer or flier, also called a circular, handbill or leaflet, is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place or through the mail.
Flyers may be used by individuals, businesses, or organizations to:
Flyers are inexpensive to produce. Their widespread use intensified with the spread of desktop publishing systems. In recent years, the production of flyers through traditional printing services has been supplanted by Internet services; customers may send designs and receive final products by mail.
But flyers are not a new medium: prior to the War of American Independence some colonists were outraged with the Stamp Act (1765) and gathered together in anti-stamp act congresses. In these congresses they had to win support, and issued handbills and leaflets, pamphlets, along with other paraphernalia, to do so.
Today, some jurisdictions have laws or ordinances banning or restricting leafleting or flyering, and owners of private property may put up signs saying "Post No Bills"; this occurs particularly on wooden fences surrounding building sites or vacant lots.
Logo Design in Broward County, Florida (FL)
Business logos aren't just for multi-national corporations! They're for any business that wants to present a professional image and work on establishing customer recognition (otherwise known as branding).
Your logo works for you on your business cards, your business stationery, your invoices and receipts, your business' publications, and, of course, your advertising. Put it on your business' signage, on your yellow pages ad, and on the side of your business' vehicle.
If you have a web site, your business logo should be on every page of your site. Many business people also feature their business logos on any promotional materials they hand out, such as mugs, calendars, and key chains.
The purpose of all this business logo reproduction is to separate your business from the common herd of competitors and build brand recognition and preference. (Think of the golden arches.) A good business logo helps your customers remember your business and many people remember images better than they remember words.
A logo (abbreviation of logotype, from Greek: λόγος logos "word" and τύπος typos "imprint") is a graphic mark, emblem, or symbolcommonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization (a logotype or wordmark).
In the days of hot metal typesetting, a logotype was one word cast as a single piece of type, e.g. "The" in ATF Garamond (as opposed to a ligature, which is two or more letters joined, but not forming a word). By extension, the term was also used for a uniquely set and arranged typeface or colophon. At the level of mass communication and in common usage a company's logo is today often synonymous with its trademark or brand.
Web Design in Broward County, Florida (FL)
When you receive a visitor to your site, they will instantly perceive the quality of your services or products. The first impression a customer or potential customer gets depends on the appearance of your web site. A visitor will be interested and explore your site if it is appealing and easy to navigate. You are marketing yourself and your business to the world over the Internet and it is important to show your best. All of our websites are custom designed, no templates used...EVER!
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope ofweb development. Web designers are expected to have an awareness of usability and if their role involves creating mark up then they are also expected to be up to date withweb accessibility guidelines.
Although web design has a fairly recent history, it can be linked to other areas such as graphic design. However web design can also be seen from a technological standpoint. It has become a large part of people’s everyday lives. It is hard to imagine the Internet without animated graphics, different styles of typography, background and music.
Advertising & Marketing in Broward County, Florida (FL)
Full-service doesn't have to mean big. In our case, we're a full-service communications company because every member of our experienced, talented staff is committed to giving exceptional client service. What's more, we offer you a nontraditional approach to our professional relationship.
You see, unlike the traditional advertising agency, we believe that your sales are more important than our egos. That's why growing your business is more important to us than getting awards from our peers. We're creative, yet efficient; nimble, yet seasoned. And we're accountable at every turn.
All advertisements are to be placed for one full year once approved. Once the year is up, new ads are produced to replace the current ads, and you will be given the first opportunity (as a prior advertiser) to renew for another year. If you are a contractor in the display board, you will be the only contractor there. Once again, all ads are exclusive!
In Latin, ad vertere means "to turn toward". The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various old media; including mass media such as newspaper, magazines, television advertisement, radio advertisement, outdoor advertising or direct mail; or new media such as blogs, websites or text messages.
Commercial ads often seek to generate increased consumption of their products or services through "branding", which involves associating a product name or image with certain qualities in the minds of consumers. Non-commercial advertisers who spend money to advertise items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may rely on free modes of persuasion, such as a public service announcement(PSA).
Modern advertising was created with the innovative techniques introduced with tobacco advertising in the 1920s, most significantly with the campaigns of Edward Bernays, who is often considered the founder of modern, Madison Avenue advertising.
Marketing is about communicating the value of a product, service or brand to customers or consumers for the purpose of promoting or selling that product, service, or brand. The oldest – and perhaps simplest and most natural form of marketing – is 'word of mouth' (WOM) marketing, in which consumers convey their experiences of a product, service or brand in their day-to-day communications with others. These communications can of course be either positive or negative. In recent times, the internet has provided a platform for mass, electronic WOM marketing (e-WOM), with consumers actively engaged in review, rating on goods and services.
In for-profit enterprise the main purpose of marketing is to increase product sales and therefore the profits of the company. In the case of nonprofit marketing, the aim is to increase the take-up of the organization's services by its consumers or clients. Governments often employ social marketing to communicate messages with a social purpose, such as a public health or safety message, to citizens. In for-profit enterprise marketing often acts as a support for the sales team by propagating the message and information to the desired target audience.
Letterhead in Broward County, Florida (FL)
Never go back to traditional letterhead again. With our full-color letterhead you business can get the "big" company look at small, affordable prices.
Complete your business package with 70lb Premium Uncoated Text letterheaders. They are printed on bright white, heavy bond paper in full color.
Our letterhead is available in standard 8.5 x 11". Call today to set up a free consultation!
A letterhead is the heading at the top of a sheet of letter paper (stationery). That heading usually consists of a name and an address, and a logo or corporate design, and sometimes a background pattern. The term "letterhead" is often used to refer to the whole sheet imprinted with such a heading.
Many companies and individuals prefer to create a letterhead template in a word processor or other software application. This generally includes the same information as pre-printed stationery but without the additional costs involved. Letterhead can then be printed on stationery (or plain paper) as needed on a local output device or sent electronically.
Envelopes in Broward County, Florida (FL)
Give your businesss a consistent look, with matching envelopes to go with your full color letterhead. You never want to miss an opportunity to get your brand noticed.
Complete your business package with 70lb Premium Uncoated Text envelopes. They are printed on bright white, heavy bond paper in full color, or one color.
Call today to set up a free consultation!
Traditional envelopes are made from sheets of paper cut to one of three shapes: a rhombus, a short-arm cross, or a kite. These shapes allow for the creation of the envelope structure by folding the sheet sides around a central rectangular area. In this manner, a rectangle-faced enclosure is formed with an arrangement of four flaps on the reverse side.
When the folding sequence is such that the last flap to be closed is on a short side it is referred to in commercial envelopemanufacture as a pocket - a format frequently employed in the packaging of small quantities of seeds. Although in principle the flaps can be held in place by securing the topmost flap at a single point (for example with a wax seal), generally they are pasted or gummed together at the overlaps. They are most commonly used for enclosing and sending mail (letters) through a prepaid-postagepostal system.
Window envelopes have a hole cut in the front side that allows the paper within to be seen. They are generally arranged so that the receiving address printed on the letter is visible, saving the sender from having to duplicate the address on the envelope itself. The window is normally covered with a transparent or translucent film to protect the letter inside, as was first designed by Americus F. Callahan in 1901 and patented the following year. In some cases, shortages of materials or the need to economize resulted in envelopes that had no film covering the window. One innovative process, invented in Europe about 1905, involved using hot oil to saturate the area of the envelope where the address would appear. The treated area became sufficiently translucent for the address to be readable. As of 2009 there is no international standard for window envelopes, but some countries, including Germany and the United Kingdom, have national standards.
The fortunes of the commercial envelope manufacturing industry and the postal service go hand in hand, and both link to the printing industry and the mechanized envelope processing industry producing equipments such as franking and addressing machines. They are all four symbiotic: technological developments affecting one obviously ricochet through the others: addressing machines print addresses, postage stamps are a print product, franking machines imprint a frank on an envelope. If fewer envelopes are required; fewer stamps are required; fewer franking machines are required and fewer addressing machines are required. For example, the advent and adoption of information-based indicia (IBI) (commonly referred to as digitally-encoded electronic stamps or digital indicia) by the US Postal Service in 1998 caused widespread consternation in the franking machine industry, as their equipments were effectively rendered obsolescent and resulted in a flurry of lawsuits involving Pitney Bowes among others. The advent of e-mail in the late 1990s appeared to offer a substantial threat to the postal service. By 2008 letter-post service operators were reporting significantly smaller volumes of letter-post, specifically stamped envelopes, which they attributed mainly to replacement by e-mail. Although a corresponding reduction in the volume of envelopes required would have been expected, no such decrease was reported as widely as the reduction in letter-post volumes.
Although as regards e-mail developments there is a substantial threat of "technology replacing tradition", this is offset by the equal reasoning that the Universal Postal Unionis an international specialised agency of the United Nations, and a source of revenue for government. Consequently, any deterioration of domestic and international postal services attended by loss of revenue is a matter of governmental concern.
Brochures in Broward County, Florida (FL)
Brochures are widely used by sales and marketing professionals to provide product details during sales meetings and presentations. They are also useful as menus, and to promote new products and sales. Brochures have a great advantage with the amount of space available making it easy to insert a call to action several times. They are the best fit for stuffing presentation folders and media kits.
Flyers and Brochures are available in a vast range or folds and sizes. A brochure or pamphlet is a leaflet advertisement. Brochures may advertise locations, events, hotels, products, services, etc.
Our brochures are available in 100lb Gloss book and 100lb Gloss Cover. Finishes include AQ, No AQ and BRAND NEW UV COATING. Many sizes are available to suit your needs. Call today to set up a free consultation!
A brochure is an informative paper document (often also used for advertising), that can be folded into a template, pamphlet orleaflet. Brochures are advertising pieces mainly used to introduce a company or organization and inform about products and/orservices to a target audience.
Brochures are distributed by radio, handed out personally or placed in brochure racks. They may be considered as grey literature. They are usually present near tourist attractions.
Brochures are now available in electronic format and are called e-brochures. The most common types of single-sheet brochures are the bi-fold (a single sheet printed on both sides and folded into halves) and the tri-fold (the same, but folded into thirds). A bi-fold brochure results in four panels (two panels on each side), while a tri-fold results in six panels (three panels on each side).
Other brochure fold arrangements are possible: the accordion or "z-fold" method, the "c-fold" method, etc. Larger sheets, such as those with detailed maps or expansive photo spreads, are folded into four, five, or six panels. When two card fascia are affixed to the outer panels of the z-folded brochure, it is commonly known as a "z-card".
Brochures are often printed using four-color process on thick, glossy paper to give an initial impression of quality. Businesses may print small quantities of brochures on acomputer printer or on a digital printer, but offset printing turns out higher quantities for less cost.
Compared with a flyer, a brochure usually uses higher-quality paper, more color, and is folded.
Lawn Signs in Broward County, Florida (FL)
Unlike competitors who want to charge you by the color, we offer all of our yard signs in full color for one low price. This way, you get signs that will stand out from the surroundings, including signs of others! A bright, eye catching yard sign will be highly noticable and create a lasting impression on people that see it.
Coroplast is also eco-friendly. The durability of the material is made so that you get great quality at a lower weight, and you can re-use the signsfor as long as the ink continues to look sharp. In addition, coroplast also uses polypropylene copolymers, so it can be recycled along with your old milk and laundry detergent bottles when you are done with it!
Lawn signs (also known as yard signs, bandit signs, placards, and road signs, among other names) are used for local advertising. They can be used by business such as real estate and are popular in election campaigns in some countries. They are small signs that can be placed on the property of a business or on the lawns of a candidate's supporters.
Lawn signs are typically found in United States elections but not in United Kingdom politics, for example.
Lawn signs are often also placed near polling places on election day, although in most jurisdictions, there are legal restrictions on campaigning within a certain distance from a voting facility. In most states, there are also restrictions on where these signs can be placed. There are some residential areas that have ordinances prohibiting any posting of yard signs.
The signs are typically placed close to the road for greater visibility. In most highways a sign may not be erected so that the part of the sign face nearest a highway is within five feet of the highway's right of way line.
Signs come in various shapes and sizes, but are most often rectangular and between 12 and 40 inches on each side. They are usually produced in packages that include lawn sign wires since most of these lawn signs need to be placed on a grass or dirt surface.
A common type of yard sign frame is the "H frame". The wire frames usually have at least two tines that can be inserted into the flutes of corrugated plastic signs. The tines on the other end of the frame can be inserted into the ground. A single or double crossbar between the two tines adds strength and makes the entire frame one single unit. It also prevents the sign face from sliding down the tines.
Stickers in Broward County, Florida (FL)
Stickers are one of the most versatile products we offer. Printed on premium 70lb. label stock, looks great and is very durable. Stickers are not intended for outdoor use. Our stickers are available in a wide range of sizes to suit any need.
A sticker is a type of label: a piece of printed paper or plastic with pressure sensitive adhesive on one side. They can be used for decoration, depending on the situation. They can come in many different shapes, sizes and colours and are put on things such as lunchboxes, in children's rooms, on paper, lockers, notebooks and so on. Some people collect and trade stickers with other collectors. Temporary name tags are usually stickers.
Stickers are very widely used when an object requires identification with a word or idea. Brand stickers may be attached to products to label these products as coming from a certain company. They may also be used to describe characteristics of the products that would not be obvious from simple examination. A label dispenser is often used as a convenient way to separate the sticky label from its liner or backing tape.
They are frequently distributed as part of promotional, advertising, and political campaigns; for example, in many voting districts in theU.S., stickers indicating an individual has voted are given to each voter as they leave the polling place, largely as a reminder to others to vote. Observers may clap hands, honk a horn or otherwise applaud a good sticker.
Stickers placed on automobile bumpers, called bumper stickers, are often used by individuals as a way of demonstrating support for political or ideological causes. Identification of vehicle registration and last service details are two examples of stickers on the inside of most car windscreens. The term "window sticker" is generally used for vinyl labels which are stuck to the inside of a vehicle's window, as opposed to water-resistant stickers that are stuck to the outside of a vehicle but can be affixed to anything.
Stickers are also used for embellishing scrapbooking pages. Kinds of stickers sold for this purpose include acrylic, 3D, cardstock,epoxy, fabric, flocked, sparkly, paper, puffy, and vellum. While in the earlier days of scrapbooking stickers were sold mostly on 2"x6" sheets, now 6"x12" and even 12"x12" size sheets are very common.
A bumper sticker is an adhesive label or sticker with a message, intended to be attached to the bumper of an automobile and to be read by the occupants of other vehicles—although they are often stuck onto other objects. Most bumper stickers are about 30 cm by 8 cm (12 in by 3 in) and are often made of PVC.
Magnets in Broward County, Florida (FL)
Our magnetic cards are printed with the highest quality and vibrant colors. They offer durability, extended exposure, and efficiency along with huge savings. Best of all magnet orders are automatically upgraded to our 17PT magnetic stock.
Our magnets start as small as business card size, and go all the way up to any size you may need. Whether its business card magnets you want, or full size truck and vehicle magnets you need, we have you covered. Call today to set up a free consultation!
A magnet is a material or object that produces a magnetic field. This magnetic field is invisible but is responsible for the most notable property of a magnet: a force that pulls on other ferromagneticmaterials, such as iron, and attracts or repels other magnets.
A permanent magnet is an object made from a material that is magnetized and creates its own persistent magnetic field. An everyday example is a refrigerator magnet used to hold notes on a refrigerator door. Materials that can be magnetized, which are also the ones that are strongly attracted to a magnet, are called ferromagnetic (or ferrimagnetic). These include iron, nickel, cobalt, some alloys of rare earth metals, and some naturally occurring minerals such as lodestone. Although ferromagnetic (and ferrimagnetic) materials are the only ones attracted to a magnet strongly enough to be commonly considered magnetic, all other substances respond weakly to a magnetic field, by one of several other types of magnetism.
Ferromagnetic materials can be divided into magnetically "soft" materials like annealed iron, which can be magnetized but do not tend to stay magnetized, and magnetically "hard" materials, which do. Permanent magnets are made from "hard" ferromagnetic materials such as alnico and ferrite that are subjected to special processing in a powerful magnetic field during manufacture, to align their internal microcrystalline structure, making them very hard to demagnetize. To demagnetize a saturated magnet, a certain magnetic field must be applied, and this threshold depends on coercivity of the respective material. "Hard" materials have high coercivity, whereas "soft" materials have low coercivity.
An electromagnet is made from a coil of wire that acts as a magnet when an electric current passes through it but stops being a magnet when the current stops. Often, the coil is wrapped around a core of "soft" ferromagnetic material such as steel, which greatly enhances the magnetic field produced by the coil.
The overall strength of a magnet is measured by its magnetic moment or, alternatively, the total magnetic flux it produces. The local strength of magnetism in a material is measured by its magnetization.
Search Engine Optimization (SEO) in Broward County, Florida (FL)
You’ve invested time and money into your website. But, is your website getting noticed? Are you getting the leads and conversions you need from your site? If you’re not using Search Engine Optimization, or SEO, your website may be getting lost among your competitors. Why? It’s simple. Your site needs to have the best possible keywords that your customers are searching for when using search engines, like Google®, Yahoo®, and Bing®. The Greene Touch, LLC can help. SEO Arbiter has many years of experience assisting companies with their Search Engine Optimization. We’ll use our proven methods to get your website ranked as high as possible.
Search engine optimization (SEO) is the process of improving the visibility of awebsite or a web page in search engines via the "natural," or un-paid ("organic" or "algorithmic"), search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search,academic search, news search and industry-specific vertical search engines.
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
The acronym "SEOs" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into websitedevelopment and design. The term "search engine friendly" may be used to describe website designs, menus, content management systems, images, videos,shopping carts, and other elements that have been optimized for the purpose of search engine exposure.
The leading search engines, such as Google, Bing and Yahoo!, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. Two major directories, the Yahoo Directory and DMOZ both require manual submission and human editorial review. Google offers Google Webmaster Tools, for which an XMLSitemap feed can be created and submitted for free to ensure that all pages are found, especially pages that are not discoverable by automatically following links. Yahoo! formerly operated a paid submission service that guaranteed crawling for a cost per click; this was discontinued in 2009.
Search engine crawlers may look at a number of different factors when crawling a site. Not every page is indexed by the search engines. Distance of pages from the root directory of a site may also be a factor in whether or not pages get crawled.
A variety of methods can increase the prominence of a webpage within the search results. Cross linking between pages of the same website to provide more links to important pages may improve its visibility. Writing content that includes frequently searched keyword phrase, so as to be relevant to a wide variety of search queries will tend to increase traffic. Updating content so as to keep search engines crawling back frequently can give additional weight to a site. Adding relevant keywords to a web page's meta data, including the title tag and meta description, will tend to improve the relevancy of a site's search listings, thus increasing traffic. URL normalization of web pages accessible via multiple urls, using the canonical link element or via 301 redirects can help make sure links to different versions of the url all count towards the page's link popularity score.
SEO is not an appropriate strategy for every website, and other Internet marketing strategies can be more effective like paid advertising through pay per click (PPC) campaigns, depending on the site operator's goals. A successful Internet marketing campaign may also depend upon building high quality web pages to engage and persuade, setting up analytics programs to enable site owners to measure results, and improving a site's conversion rate.
SEO may generate an adequate return on investment. However, search engines are not paid for organic search traffic, their algorithms change, and there are no guarantees of continued referrals. Due to this lack of guarantees and certainty, a business that relies heavily on search engine traffic can suffer major losses if the search engines stop sending visitors. Search engines can change their algorithms, impacting a website's placement, possibly resulting in a serious loss of traffic. According to Google's CEO, Eric Schmidt, in 2010, Google made over 500 algorithm changes – almost 1.5 per day. It is considered wise business practice for website operators to liberate themselves from dependence on search engine traffic.
Mobile Website in Broward County, Florida (FL)
The Mobile Web refers to the use of Internet-connected applications, or browser-based access to the Internet from a mobile device, such as a smartphone or tablet computer, connected to a wireless network.
Traditionally, access to the Web has been via fixed-line services. However, the Web is becoming more accessible by portable and wireless devices and according to ITU (International Telecommunication Union) with current growth rates, web access by people on the move — via laptops and smart mobile devices – is likely to exceed web access from desktop computers within the next five years. The shift to mobile Web access has been accelerating with the rise since 2007 of larger multitouch smartphones, and of multitouch tablet computers since 2010. Both platforms provide better Internet access and browser- or application-based user Web experiences than previous generations of mobile devices have done.
The distinction between mobile Web applications and native applications is anticipated to become increasingly blurred, as mobile browsers gain direct access to the hardware of mobile devices (including accelerometers and GPSchips), and the speed and abilities of browser-based applications improve.Persistent storage and access to sophisticated user interface graphics functions may further reduce the need for the development of platform-specific nativeapplications.
Mobile Web access today still suffers from interoperability and usability problems. Interoperability issues stem from the platform fragmentation of mobile devices,mobile operating systems, and browsers. Usability problems are centered around the small physical size of the mobile phone form factors (limits on display resolution and user input/operating). Despite these shortcomings, many mobile developers choose to create apps using Mobile Web. A June 2011 research on mobile development found Mobile Web the third most used platform, trailing Android and iOS.
Traditionally, access to the World Wide Web has been via fixed-line services on laptops and desktop computers. However, the Web is becoming more accessible by portable and wireless devices. An early 2010 ITU (International Telecommunication Union) report said that with the current growth rates, web access by people on the go — via laptops and smart mobile devices – is likely to exceed web access from desktop computers within the next five years. In January 2014 the time of mobile access to the internet exceeded desktop use in the USA. The shift to mobile Web access has been accelerating with the rise since 2007 of larger multitouch smartphones, and of multitouch tablet computers since 2010. Both platforms provide better Internet access, screens, and mobile browsers- or application-based user Web experiences than previous generations of mobile devices have done. Web designers may work separately on such pages, or pages may be automatically converted as in Mobile Wikipedia.
The distinction between mobile Web applications and native applications is anticipated to become increasingly blurred, as mobile browsers gain direct access to the hardware of mobile devices (including accelerometers and GPS chips), and the speed and abilities of browser-based applications improve. Persistent storage and access to sophisticated user interface graphics functions may further reduce the need for the development of platform-specific native applications.
The Mobile Web has also been called Web 3.0, drawing parallels to the changes users were experiencing as Web 2.0 websites proliferated.
Mobile Web access today still suffers from interoperability and usability problems. Interoperability issues stem from the platform fragmentation of mobile devices, mobile operating systems, and browsers. Usability problems are centered on the small physical size of the mobile phone form factors (limits on display resolution and user input/operating). Despite these shortcomings, many mobile developers choose to create apps using mobile Web. A June 2011 research on mobile development found mobile Web the third most used platform, trailing Android and iOS.
In an article in Communications of the ACM in April 2013, Web technologist Nicholas C. Zakas, noted that mobile phones in use in 2013 were more powerful than Apollo 11's 70 lb (32 kg) Apollo Guidance Computer used in the July 1969 lunar landing. However, in spite of their power, in 2013, mobile devices still suffer from Web performance with slow connections similar to the 1996 stage of Web development. Mobile devices with slower download request/response times, the latency of over-the-air data transmission, with "high-latency connections, slower CPUs, and less memory" force developers to rethink Web applications created for desktops with "wired connections, fast CPUs, and almost endless memory."
Mobile Applications in Broward County, Florida (FL)
Mobile applications, also called mobile apps, are software applications, usually designed to run on smartphones and tablet computers. They are available through application distribution platforms, which are typically operated by the owner of themobile operating system, such as the Apple App Store, Android Market, andBlackBerry App World. Some apps are free, and others have a price. Usually they are downloaded from the platform to a target device such as an iPhone,BlackBerry, or Android phone, but sometimes they can be downloaded to less mobile computers such as a laptops or desktops. For apps with a price, generally a percentage, 20-30%, goes to the distribution provider (such as iTunes), and the rest goes to the producer of the app.
The term "app" has become popular, and in 2010 was listed as "Word of the Year" by the American Dialect Society.
Mobile apps were originally intended for productivity: email, calendar and contact databases, but public demand caused rapid expansion into other areas such asmobile games, factory automation, GPS and location-based services, banking, order-tracking, and ticket purchases. This in turn created a large subculture of different online magazines to review these new mobile applications. This was due to the large amount of apps in the apps store which made internal navigation more difficult.
A mobile app is a computer program designed to run on mobile devices such as smartphones and tablet computers. Most such devices are sold with several apps included as pre-installed software, such as a web browser, email client, calendar, mapping program, and an app for buying music or other media or more apps. Some pre-installed apps can be removed by an ordinary uninstall process, thus leaving more storage space for desired ones. Where the software does not allow this, some devices can berooted to eliminate the undesired apps.
Apps that are not preinstalled are usually available through application distribution platforms, which began appearing in 2008 and are typically operated by the owner of the mobile operating system, such as the Apple App Store, Google Play, Windows Phone Store, and BlackBerry App World. Some apps are free, while others must be bought. Usually, they are downloaded from the platform to a target device, but sometimes they can be downloaded to laptops or desktop computers. For apps with a price, generally a percentage, 20-30%, goes to the distribution provider (such as iTunes), and the rest goes to the producer of the app. The same app can therefore cost the average Smartphone user a different price depending on whether they use iPhone, Android, or BlackBerry 10 devices.
The term "app" is a shortening of the term "application software". It has become very popular, and in 2010 was listed as "Word of the Year" by the American Dialect Society. In 2009, technology columnist David Pogue said that newer smartphones could be nicknamed "app phones" to distinguish them from earlier less-sophisticated smartphones.
Mobile apps were originally offered for general productivity and information retrieval, including email, calendar, contacts, stock market and weather information. However, public demand and the availability of developer tools drove rapid expansion into other categories, such as those handled by desktop application software packages. As with other software, the explosion in number and variety of apps made discovery a challenge, which in turn led to the creation of a wide range of review, recommendation, and curation sources, including blogs, magazines, and dedicated online app-discovery services. In 2014 government regulatory agencies began trying to regulate and curate apps, particularly medical apps. Some companies offer apps as an alternative method to deliver content (media) with certain advantages over an official website.
Web Search Engine in Broward County, Florida (FL)
A web search engine is a software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results often referred to as search engine results pages (SERPs). The information may be a mix of web pages, images, and other types of files. Some search engines also mine data available in databases or open directories. Unlike web directories, which are maintained only by human editors, search engines also maintain real-timeinformation by running an algorithm on a web crawler.
Although search engines are programmed to rank websites based on some combination of their popularity and relevancy, empirical studies indicate various political, economic, and social biases in the information they provide. These biases can be a direct result of economic and commercial processes (e.g., companies that advertise with a search engine can become also more popular in its organic search results), and political processes (e.g., the removal of search results to comply with local laws). For example, Google will not surface certain Neo-Nazi websites in France and Germany, where Holocaust denial is illegal.
Biases can also be a result of social processes, as search engine algorithms are frequently designed to exclude non-normative viewpoints in favor of more "popular" results. Indexing algorithms of major search engines skew towards coverage of U.S.-based sites, rather than websites from non-U.S. countries.
Google Bombing is one example of an attempt to manipulate search results for political, social or commercial reasons.
Several scholars have studied the cultural changes triggered by search engines, and the representation of certain controversial topics in their results, such as terrorism in Ireland and conspiracy theories.
Many search engines such as Google and Bing provide customized results based on the user's activity history. This leads to an effect that has been called a filter bubble. The term describes a phenomenon in which websites use algorithms to selectively guess what information a user would like to see, based on information about the user (such as location, past click behaviour and search history). As a result, websites tend to show only information that agrees with the user's past viewpoint, effectively isolating the user in a bubble that tends to exclude contrary information. Prime examples are Google's personalized search results and Facebook's personalized news stream. According to Eli Pariser, who coined the term, users get less exposure to conflicting viewpoints and are isolated intellectually in their own informational bubble. Pariser related an example in which one user searched Google for "BP" and got investment news about British Petroleum while another searcher got information about the Deepwater Horizon oil spill and that the two search results pages were "strikingly different". The bubble effect may have negative implications for civic discourse, according to Pariser. Since this problem has been identified, competing search engines have emerged that seek to avoid this problem by not tracking or "bubbling" users, such asDuckDuckGo. Other scholars do not share Pariser's view, finding the evidence in support of his thesis unconvincing.
Web Service in Broward County, Florida (FL)
Web service is a method of communication between two electronic devices over the web (internet).
The W3C defines a "Web service" as "a software system designed to supportinteroperable machine-to-machine interaction over a network". It has an interface described in a machine-processable format (specifically Web Services Description Language, known by the acronym WSDL). Other systems interact with the Web service in a manner prescribed by its description using SOAPmessages, typically conveyed using HTTP with an XML serialization in coFLunction with other Web-related standards."
The W3C also states, "We can identify two major classes of Web services, REST-compliant Web services, in which the primary purpose of the service is to manipulate XML representations of Web resources using a uniform set of "stateless" operations; and arbitrary Web services, in which the service may expose an arbitrary set of operations."
Work related to the dealing with the visualization and capturing changes in a Web service. Visualization and computation of changes can be done in the form of intermediate artifacts (Subset WSDL). The insight on computation of change impact is helpful in testing, top down development and reduce regression testing. Automated Web Service Change Management (AWSCM) is a tool that identify subset operations in a WSDL file to construct a Subset WSDL.
A Web API is a development in Web services where emphasis has been moving to simpler representational state transfer (REST) based communications. RESTful APIs do not require XML-based Web service protocols (SOAP and WSDL) to support their interfaces.
Many organizations use multiple software systems for management. Different software systems often need to exchange data with each other, and a Web service is a method of communication that allows two software systems to exchange this data over the internet. The software system that requests data is called a service requester, whereas the software system that would process the request and provide the data is called a service provider.
Different software may use different programming languages, and hence there is a need for a method of data exchange that doesn't depend upon a particular programming language. Most types of software can, however, interpret XML tags. Thus, Web services can use XML files for data exchange.
Rules for communication between different systems need to be defined, such as:
All of these rules for communication are defined in a file called WSDL (Web Services Description Language), which has a .wsdl extension. (Proposals for Autonomous Web Services (AWS) seek to develop more flexible web services which do not rely on strict rules.)
A directory called UDDI (Universal Description, Discovery and Integration) defines which software system should be contacted for which type of data. So when one software system needs one particular report/data, it would go to the UDDI and find out which other system it can contact for receiving that data. Once the software system finds out which other system it should contact, it would then contact that system using a special protocol called SOAP (Simple Object Access Protocol). The service provider system would first validate the data request by referring to the WSDL file, and then process the request and send the data under the SOAP protocol.
Web Development in Broward County, Florida (FL)
Web development is a broad term for the work involved in developing a web site for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing the simplest static single page of plain text to the most complex web-based internet applications, electronic businesses, and social network services. A more comprehensive list of tasks to which web development commonly refers, may include web design, web content development, client liaison, client-side/server-side scripting, web server and network security configuration, and e-commerce development. Among web professionals, "web development" usually refers to the main non-design aspects of building web sites: writing markup and coding. Most recently Web development has come to mean the creation of content management systems or CMS. These CMS can be made from scratch, proprietary (such as Open Text) or open source (such as Drupal). In broad terms the CMS acts as middleware between the database and the user through the browser. A principle benefit of a CMS is that it allows non-technical people to make changes to their Web site without having technical knowledge.
For larger organizations and businesses, web development teams can consist of hundreds of people (web developers) and follow standard methods like Agile methodologies while developing websites. Smaller organizations may only require a single permanent or contracting developer, or secondary assignment to related job positions such as agraphic designer and/or information systems technician. Web development may be a collaborative effort between departments rather than the domain of a designated department.
Web development takes into account many security considerations, such as data entry error checking through forms, filtering output, and encryption. Malicious practices such as SQL injection can be executed by users with ill intent yet with only primitive knowledge of web development as a whole. Scripts can be used to exploit websites by granting unauthorized access to malicious users that try to collect information such as email addresses, passwords and protected content like credit card numbers.
Some of this is dependent on the server environment (most commonly Apache or Microsoft IIS) on which the scripting language, such as PHP, Ruby, Python, Perl or ASP is running, and therefore is not necessarily down to the web developer themselves to maintain. However, stringent testing of web applications before public release is encouraged to prevent such exploits from occurring. If some contact form is provided in a website it should include a captcha field in it which prevents computer programs from automatically filling forms and also mail spamming.
Keeping a web server safe from intrusion is often called Server Port Hardening. Many technologies come into play to keep information on the internet safe when it is transmitted from one location to another. For instance TLS certificates (or "SSL certificates") are issued by certificate authorities to help prevent internet fraud. Many developers often employ different forms of encryption when transmitting and storing sensitive information. A basic understanding of information technology security concerns is often part of a web developer's knowledge.
Because new security holes are found in web applications even after testing and launch, security patch updates are frequent for widely used applications. It is often the job of web developers to keep applications up to date as security patches are released and new security concerns are discovered.
Internet Marketing in Broward County, Florida (FL)
Internet marketing, also known as web marketing, online marketing,webvertising, or e-marketing, is referred to as the marketing (generally promotion) of products or services over the Internet. iMarketing is used as an abbreviated form for Internet Marketing.
Internet marketing is considered to be broad in scope because it not only refers tomarketing on the Internet, but also includes marketing done via e-mail and wireless media. Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.
Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising and sales. Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, mobile advertising, and Web 2.0 strategies.
In 2008, The New York Times, working with comScore, published an initial estimate to quantify the user data collected by large Internet-based companies. Counting four types of interactions with company websites in addition to the hitsfrom advertisements served from advertising networks, the authors found that the potential for collecting data was up to 2,500 times per user per month.
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers.The key objective is to promote brands, build preference and increase sales through various digital marketing techniques. It is embodied by an extensive selection of service, product and brand marketing tactics, which mainly use the Internet as a core promotional medium, in addition to mobile and traditional TV and radio.
Digital marketing concepts and practice are evolving tremendously among several industries, especially by the leading companies among each industry utilizing the mass reach of digital tools and social media platforms, benefiting from the possibility to create individually tailored approach that can achieved at a very productive cost
Digital marketing activities are search engine optimization (SEO), search engine marketing (SEM) , content marketing, influencer marketing, content automation, campaign marketing, and e-commerce marketing, social media marketing, e-mail direct marketing, display advertising, e–books, optical disks and games, and any other form of digital media. It also extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback and on-hold mobile ring tones.
According to the Digital Marketing Institute, Digital Marketing is the use of digital channels to promote or market products and services to consumers and businesses.
The term 'digital marketing' was first used in the 1990s. In the 2000s and the 2010s, digital marketing became more sophisticated as an effective way to create a relationship with the consumer that has depth and relevance. While the term 'digital marketing' may not have been used until the 1990s, digital marketing itself has roots to the mid-1980s when the SoftAd Group, now ChannelNet, developed advertising campaigns for several major automobile companies, wherein people would send in reader reply cards found in magazines and receive in return floppy disks that contained multimedia content promoting various cars and offering free test drives.
The rapid evolution of digital media has created new opportunities and avenues for advertising and marketing. Fueled by the proliferation of devices to access digital media, this has led to the exponential growth of digital advertising.
In 2012 and 2013 statistics showed digital marketing remained a growing field.
Digital media growth is estimated at 4.5 trillion online ads served annually with digital media spend at 48% growth in 2010. An increasing portion of advertising stems from businesses employing Online Behavioural Advertising (OBA) to tailor advertising for Internet users. Though an innovative resource, OBA raises concern with regards to consumer privacy and data protection. Such implications are important considerations for responsible communications. Digital marketing is often referred to as 'online marketing', 'internet marketing' or 'web marketing'. The term 'digital marketing' has grown in popularity over time, particularly in certain countries. In the USA 'online marketing' is still prevalent, in Italy is referred as 'web marketing' but in the UK and worldwide, 'digital marketing' has become the most common term, especially after the year 2013.
Web Directory in Broward County, Florida (FL)
A web directory is not a search engine and does not display lists of web pages based on keywords; instead, it lists web sites by category and subcategory. Most web directory entries are also not found by web crawlers but by humans. The categorization is usually based on the whole web site rather than one page or a set of keywords, and sites are often limited to inclusion in only a few categories. Web directories often allow site owners to submit their site for inclusion, and have editors review submissions for fitness.
RSS directories are similar to web directories, but contain collections of RSS feeds, instead of links to web sites.
Most of the directories are general in scope and list websites across a wide range of categories, regions and languages. But some niche directories focus on restricted regions, single languages, or specialist sectors. One type of niche directory with a large number of sites in existence is the shopping directory. Shopping directories specialize in the listing of retail e-commerce sites.
Examples of well-known general web directories are Yahoo! Directory (shut down at the end of 2014) and DMOZ. DMOZ is significant due to its extensive categorization and large number of listings and its free availability for use by other directories and search engines.
However, a debate over the quality of directories and databases still continues, as search engines use ODP's content without real integration, and some experiment usingclustering. There have been many attempts to make directory development easier, such as using automated submission of related links by script, or any number of availablePHP portals and programs. Recently, social software techniques have spawned new efforts of categorization, with Amazon.com adding tagging to their product pages.
Directories have various features in listing, often depending upon the price paid for inclusion:
A human-edited directory is created and maintained by editors who add links based on the policies particular to that directory. Human-edited directories are often targeted bySEOs on the basis that links from reputable sources will improve rankings in the major search engines. Some directories may prevent search engines from rating a displayed link by using redirects, nofollow attributes, or other techniques. Many human-edited directories, including DMOZ and World Wide Web Virtual Library, are edited by volunteers, who are often experts in particular categories. These directories are sometimes criticized due to long delays in approving submissions, or for rigid organizational structures and disputes among volunteer editors.
In response to these criticisms, some volunteer-edited directories have adopted wiki technology, to allow broader community participation in editing the directory (at the risk of introducing lower-quality, less objective entries).
Another direction taken by some web directories is the paid for inclusion model. This method enables the directory to offer timely inclusion for submissions and generally fewer listings as a result of the paid model. They often offer additional listing options to further enhance listings, including features listings and additional links to inner pages of the listed web site. These options typically have an additional fee associated, but offer significant help and visibility to sites and/or their inside pages.
Today submission of websites to web directories is considered a common SEO (search engine optimization) technique to get back-links for the submitted web site. One distinctive feature of 'directory submission' is that it cannot be fully automated like search engine submissions. Manual directory submission is a tedious and time consuming job and is often outsourced by webmasters.
Internet in Broward County, Florida (FL)
The Internet is the global system of interconnected computer networks that use the Internet protocol suite (TCP/IP) to link billions of devices worldwide. It began in California in 1969 and began connecting to networks on other continents in 1988. It is a network of networks ("internet" is short for "internetworking") that consists of millions of private, public, academic, business, and government networks of local to global scope, linked by a broad array of electronic, wireless, and optical networking technologies. The Internet carries an extensive range of information resources and services, such as mobile appsincluding social media apps, the inter-linked hypertext documents and applications of the World Wide Web (WWW), electronic mail, multiplayer online games, telephony, and peer-to-peer networks for file sharing.
The origins of the Internet date back to research commissioned by the United States government in the 1960s to build robust, fault-tolerant communication via computer networks. The primary precursor network, the ARPANET, initially served as a backbone for interconnection of regional academic and military networks in the 1980s. The funding of a new U.S. backbone by the National Science Foundation in the 1980s, as well as private funding for other commercial backbones, led to worldwide participation in the development of new networking technologies, and the merger of many networks. The linking of international and commercial networks from 1988 onwards marks the beginning of the transition to the modern Internet, and generated a sustained exponential growth as generations of institutional, personal, and mobile computers were connected to the network.
Although the Internet has been widely used by academia, college students and many government approved business since the 1980s, its introduction to the public in the late 1980s and early 1990s incorporated its services and technologies into virtually every aspect of modern human life. As of 2014, 38 percent of the world's human population has used the services of the Internet within the past year—over 100 times more people than were using it in 1995. Internet use grew rapidly in the West from the mid-1990s to early 2000s and from the late 1990s to present in the developing world.
Most traditional communications media, including telephony and television, are being reshaped or redefined by the Internet, giving birth to new services such as Internet telephony and Internet television. Newspaper, book, and other print publishing are adapting to website technology, or are reshaped into blogging and web feeds. The entertainment industry, including music, film, and gaming, was initially the fastest growing online segment. The Internet has enabled and accelerated new forms of human interactions through instant messaging, Internet forums, and social networking. Online shopping has grown exponentially both for major retailers and small artisans and traders. Business-to-business and financial services on the Internet affect supply chains across entire industries.
The Internet has no centralized governance in either technological implementation or policies for access and usage; each constituent network sets its own policies. Only the overreaching definitions of the two principal name spaces in the Internet, the Internet Protocol address space and the Domain Name System (DNS), are directed by a maintainer organization, the Internet Corporation for Assigned Names and Numbers (ICANN). The technical underpinning and standardization of the core protocols is an activity of the Internet Engineering Task Force (IETF), a non-profit organization of loosely affiliated international participants that anyone may associate with by contributing technical expertise.
The Internet, referring to the specific global system of interconnected Internet Protocol (IP) networks, is a proper noun and may be written with an initial capital letter. In the media and common use it is often not capitalized, viz. the internet. Some guides specify that the word should be capitalized when used as a noun, but not capitalized when used as an adjective. The Internet is also often referred to as the Net.
Historically the word internetted was used, uncapitalized, as early as 1849 as an adjective meaning "Interconnected; interwoven". The designers of early computer networks used internet both as a noun and as a verb in shorthand form ofinternetwork or internetworking, meaning interconnecting computer networks.
The terms Internet and World Wide Web are often used interchangeably in everyday speech; it is common to speak of "going on the Internet" when invoking a web browser to view web pages. However, the World Wide Web or the Web is only one of a large number of Internet services. The Web is a collection of interconnected documents (web pages) and other web resources, linked by hyperlinks and URLs. As another point of comparison, Hypertext Transfer Protocol, or HTTP, is the language used on the Web for information transfer, yet it is just one of many languages or protocols that can be used for communication on the Internet.
Social Media in Broward County, Florida (FL)
Social media is computer-mediated tool that allow people to create, share or exchange information, ideas, and pictures/videos invirtual communities and networks. Social media is defined as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content." Furthermore, social media depends on mobile and web-based technologies to create highly interactive platforms through which individuals and communities share, co-create, discuss, and modify user-generated content. They introduce substantial and pervasive changes to communication between businesses, organizations, communities, and individuals. These changes are the focus of the emerging field of technoself studies. Social media differ from traditional or industrial media in many ways, including quality, reach, frequency, usability, immediacy and permanence. Social media operates in a dialogic transmission system, (many sources to many receivers).This is in contrast to traditional media that operates under a monologic transmission model (one source to many receivers).
"Social media has been broadly defined to refer to 'the many relatively inexpensive and widely accessible electronic tools that enable anyone to publish and access information, collaborate on a common effort, or build relationships'".
There are many effects that stem from internet usage. According to Nielsen, internet users continue to spend more time with social media sites than any other type of site. At the same time, the total time spent on social media in the U.S. across PC and mobile devices increased by 99 percent to 121 billion minutes in July 2012 compared to 66 billion minutes in July 2011. For content contributors, the benefits of participating in social media have gone beyond simply social sharing to building reputation and bringing in career opportunities and monetary income, as discussed in Tang, Gu, and Whinston (2012).
Social media becomes effective through a process called "building social authority". One of the foundational concepts in social media has become that you cannot completely control your message through social media but rather you can simply begin to participate in the "conversation" expecting that you can achieve a significant influence in that conversation.
However, this conversation participation must be cleverly executed because although people are resistant to marketing in general, they are even more resistant to direct or overt marketing through social media platforms. This may seem counterintuitive but it is the main reason building social authority with credibility is so important. A marketer can generally not expect people to be receptive to a marketing message in and of itself. In the Edelman Trust Barometer report in 2008, the majority (58%) of the respondents reported they most trusted company or product information coming from "people like me" inferred to be information from someone they trusted. In the 2010 Trust Report, the majority switched to 64% preferring their information from industry experts and academics. According to Inc. Technology's Brent Leary, "This loss of trust, and the accompanying turn towards experts and authorities, seems to be coinciding with the rise of social media and networks."
Social Media Mining is the process of representing, analyzing, and extracting actionable patterns from social media data. Social Media Mining, introduces basic concepts and principal algorithms suitable for investigating massive social media data; it discusses theories and methodologies from different disciplines such as computer science, data mining, machine learning, social network analysis, network science, sociology, ethnography, statistics, optimization, and mathematics. It encompasses the tools to formally represent, measure, model, and mine meaningful patterns from large-scale social media data.
Social Media Marketing in Broward County, Florida (FL)
Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it across their social networks. The resulting electronic word of mouth (eWoM) refers to any statement consumers share via the Internet (e.g., web sites, social networks, instant messages, news feeds) about an event, product, service, brand or company. When the underlying message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself, this form of marketing results in earned mediarather than paid media.
Social networking websites allow individuals and businesses to interact with one another and build relationships and communities online. When companies join these social channels, consumers can interact with them directly. That interaction can be more personal to users than traditional methods of outbound marketing and advertising.
Social networking sites act as word of mouth. Social networking sites and blogs allow followers to “retweet” or “repost” comments made by others about a product being promoted. By repeating the message, the user's connections are able to see the message, therefore reaching more people. Because the information about the product is being put out there and is getting repeated, more traffic is brought to the product/company.
Social networking websites are based on building virtual communities, that allow consumers to express their needs, wants and values, online. Social media marketing then connects these consumers and audiences to businesses that share the same needs, wants and values.
Through social networking sites, companies can interact with individual followers. This personal interaction can instill a feeling of loyalty into followers and potential customers. Also, by choosing whom to follow on these sites, products can reach a very narrow target audience.
Social networking sites also include much information about what products and services prospective clients might be interested in. Through the use of new semantic analysis technologies, marketers can detect buying signals, such as content shared by people and questions posted online. Understanding of buying signals can help sales people target relevant prospects and marketers run micro-targeted campaigns.
In order to integrate social networks within their marketing strategies, companies have to develop a marketing model. In a marketing model (SNeM2S) based on social networks is provided. The model includes the following steps:
Social networking is used by 76% of businesses today. Business retailers have seen 133% increases in their revenues from social media marketing.
Social Media Optimization in Broward County, Florida (FL)
Social media optimization (also known as SMO or social SEO) is the methodization of social media activity with the intent of attracting unique visitors to website content. SMO is one of many online methods of website optimization. One of the many other methods is search engine optimization or SEO.
There are two types of social media optimization methods:
Social media optimization is related to search engine marketing, but differs in several ways, primarily the focus on driving traffic from sources other than search engines, though improved search ranking is also a benefit of successful SMO.
Social media optimization is in many ways connected as a technique to viral marketing where word of mouth is created not through friends or family but through the use of networking in social bookmarking, video and photo sharing websites. In a similar way the engagement with blogs achieves the same by sharing content through the use of RSS in the blogosphere and special blog search engines.
Social media optimization is considered an integral part of an online reputation management (ORM) or Search Engine Reputation Management (SERM) strategy for organizations or individuals who care about their online presence.
Social media optimization is not limited to marketing and brand building. Increasingly, smart businesses are integrating social media participation as part of their knowledge management strategy (i.e., product/service development, recruiting, employee engagement and turnover, brand building, customer satisfaction and relations, business development and more). Additionally, social media optimization can be implemented to foster a community of the associated site, allowing for a healthy business-to-consumer (B2C) relationship.
QR Code in Broward County, Florida (FL)
QR Code (abbreviated from Quick Response Code) is the trademark for a type of matrix barcode (or two-dimensional code) first designed for the automotive industry. More recently, the system has become popular outside of the industry due to its fast readability and large storage capacity compared to standard UPC barcodes. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be made up of four standardized kinds ("modes") of data (numeric, alphanumeric, byte/binary, KaFLi), or by supported extensions virtually any kind of data.
Invented by the Toyota subsidiary Denso Wave in 1994 to track vehicles during the manufacturing process, the QR Code is one of the most popular types of two-dimensional barcodes. It was designed to allow its contents to be decoded at high speed.
Formerly confined to industrial uses, they have in recent years become common in consumer advertising and packaging, because the dissemination of smartphones"has put a barcode reader in everyone's pocket" for the first time. As a result, the QR code has become a focus of advertising strategy, since it provides quick and effortless access to the brand's website. Beyond mere convenience to the consumer, the importance of this capability is that it increases the conversion rate(that is, increase the chance that contact with the advertisement will convert to a sale), by coaxing qualified prospects further down the conversion funnel without any delay or effort, bringing the viewer to the advertiser's site immediately, where a longer and more targeted sales pitch may continue.
QR codes have become common in consumer advertising. Typically, a smartphone is used as a QR code scanner, displaying the code and converting it to some useful form (such as a standard URL for a website, thereby obviating the need for a user to type it into a web browser). The QR code has become a focus of advertising strategy, since it provides a way to access a brand's website more quickly than by manually entering a URL. Beyond mere convenience to the consumer, the importance of this capability is that it increases the conversion rate (the chance that contact with the advertisement will convert to a sale), by coaxing interested prospects further down the conversion funnel with little delay or effort, bringing the viewer to the advertiser's website immediately, where a longer and more targeted sales pitch may lose the viewer's interest.
Although initially used to track parts in vehicle manufacturing, QR codes are now (as of 2012) used over a much wider range of applications, including commercial tracking, entertainment and transport ticketing, product/loyalty marketing (examples: mobile couponing where a company's discounted and percent discount can be captured using a QR code decoder which is a mobile app, or storing a company's information such as address and related information alongside its alpha-numeric text data as can be seen in Yellow Pages directory), and in-store product labeling. It can also be used in storing personal information for use by organizations. An example of this is Philippines National Bureau of Investigation (NBI) where NBI clearances now come with a QR code. Many of these applications target mobile-phone users (via mobile tagging). Users may receive text, add a vCard contact to their device, open a URI, or compose an e-mail or text message after scanning QR codes. They can generate and print their own QR codes for others to scan and use by visiting one of several pay or free QR code-generating sites or apps. Google had a popular API to generate QR codes, and apps for scanning QR codes can be found on nearly all smartphone devices.
QR codes storing addresses and URLs may appear in magazines, on signs, on buses, on business cards, or on almost any object about which users might want information. Users with a camera phone equipped with the correct reader application can scan the image of the QR code to display text, contact information, connect to a wireless network, or open a web page in the telephone's browser. This act of linking from physical world objects is termed hardlinking or object hyperlinking. QR codes also may be linked to a location to track where a code has been scanned. Either the application that scans the QR code retrieves the geo information by using GPS and cell tower triangulation (aGPS) or the URL encoded in the QR code itself is associated with a location.
Recruiters have started placing QR codes in job advertisements, while applicants have started sporting it in their CVs and visiting cards.
Web Host Service in Broward County, Florida (FL)
Web hоst service is a type of Internet hosting service that allows individuals and organizations to make their website accessible via the World Wide Web. Web hosts are companies that provide space on a server owned or leased for use by clients, as well as, providing Internet connectivity, typically in a data center. Web hosts can also provide data center space and connectivity to the Internet for other servers located in their data center, called colocation, also known as Housing in Latin America or France.
The scope of web hosting services varies greatly. The most basic is web pageand small-scale file hosting, where files can be uploaded via File Transfer Protocol(FTP) or a Web interface. The files are usually delivered to the Web "as is" or with minimal processing. Many Internet service providers (ISPs) offer this service free to subscribers. Individuals and organizations may also obtain Web page hosting from alternative service providers. Personal web site hosting is typically free, advertisement-sponsored, or inexpensive. Business web site hosting often has a higher expense.
Single page hosting is generally sufficient for personal web pages. A complex site calls for a more comprehensive package that provides database support and application development platforms (e.g. PHP, Java, Ruby on Rails, ColdFusion, and ASP.NET). These facilities allow customers to write or install scripts for applications like forums and content management. Also, Secure Sockets Layer(SSL) is typically used for e-commerce.
The host may also provide an interface or control panel for managing the Web server and installing scripts, as well as, other modules and service applications like e-mail. Some hosts specialize in certain software or services (e.g. e-commerce),which are commonly used by larger companies that outsource network infrastructure.
Web Content in Broward County, Florida (FL)
In Information Architecture for the World Wide Web, Lou Rosenfeld and Peter Morville write, "We define content broadly as 'the stuff in your Web site.' This may include documents, data, applications, e-services, images, audio and video files, personal Web pages, archived e-mail messages, and more. And we include future stuff as well as present stuff."
While the Internet began with a U.S. Government research project in the late 1950s, the web in its present form did not appear on the Internet until after Tim Berners-Lee and his colleagues at the European laboratory (CERN) proposed the concept of linking documents with hypertext. But it was not until Mosaic, the forerunner of the famous Netscape Navigator, appeared that the Internet become more than a file serving system.
The use of hypertext, hyperlinks and a page-based model of sharing information, introduced with Mosaic and later Netscape, helped to define web content, and the formation of websites. Largely, today we categorize websites as being a particular type of website according to the content a website contains.
Web Site Design in Broward County, Florida (FL)
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up, but this is a grey area as this is also covered by web development. Web designers are expected to have an awareness of usability and if their role involves creating mark up then they are also expected to be up to date with web accessibility guidelines.
Web designers use a variety of different tools depending on what part of the production process they are involved in. These tools are updated over time by newer standards and software but the principles behind them remain the same. Web graphic designers use vector and raster graphics packages for creating web formatted imagery or design prototypes. Technologies used for creating websites include standardised mark up which could be hand coded or generated by WYSIWYG editing software. There is also proprietary software based on plug-ins that bypasses the client’s browsers version, these are often WYSIWYG but with the option of using the software’s scripting language. Search engine optimisation tools may be used to check search engine ranking and suggest improvements.
Other tools web designers might use include mark up validators and other testing tools for usability and accessibility to ensure their web sites meet web accessibility guidelines.
User understanding of the content of a website often depends on user understanding of how the website works. This is part of the user experience design. User experience is related to layout, clear instructions and labeling on a website. How well a user understands how they can interact on a site may also depend on the interactive design of the site. If a user perceives the usefulness of the website, they are more likely to continue using it. Users who are skilled and well versed with website use may find a more unique, yet less intuitive or less user-friendly website interface useful nonetheless. However, users with less experience are less likely to see the advantages or usefulness of a less intuitive website interface. This drives the trend for a more universal user experience and ease of access to accommodate as many users as possible regardless of user skill. Much of the user experience design and interactive design are considered in the user interface design.
Advanced interactive functions may require plug-ins if not advanced coding language skills. Choosing whether or not to use interactivity that requires plug-ins is a critical decision in user experience design. If the plug-in doesn't come pre-installed with most browsers, there's a risk that the user will have neither the know how or the patience to install a plug-in just to access the content. If the function requires advanced coding language skills, it may be too costly in either time or money to code compared to the amount of enhancement the function will add to the user experience. There's also a risk that advanced interactivity may be incompatible with older browsers or hardware configurations. Publishing a function that doesn't work reliably is potentially worse for the user experience than making no attempt. It depends on the target audience if it's likely to be needed or worth any risks.
Part of the user interface design is affected by the quality of the page layout. For example, a designer may consider whether the site's page layout should remain consistent on different pages when designing the layout. Page pixel width may also be considered vital for aligning objects in the layout design. The most popular fixed-width websites generally have the same set width to match the current most popular browser window, at the current most popular screen resolution, on the current most popular monitor size. Most pages are also center-aligned for concerns of aesthetics on larger screens.
Web Site Designer in Broward County, Florida (FL)
Internet has transformed the way we do business. It has provided a level playing field and an extended reach for big or small businesses alike. One can leverage the power ofthis digital age to reach out and do business with a wider audience.Having made the all-important decision of climbing this ladder, the most difficult task is to find a partner who understands your business domain, your unique requirements and provide a custom solution catering to your needs. We divide website design into 3 parts
Custom Web Site Design in Broward County, Florida (FL)
Custom Website Design is the ultimate answer to your search for an online appearance that fully represents you and your business. Your preferred choice of color combinations, multitude of links, pictures and videos, line after line of copy writing, will be used as directed.
Your company should be unique both in fact and in appearance especially in an industry where differentiation is hardly noticeable. Your special qualities and unique offers mean that you need to represent yourself online to your customers or clients in an entirely different way, giving you the edge. You can definitely do that with the use of custom website design.
Your website is your company's window to the internet world. Your prospects' first online impression of your business is largely dependent on how your website projects your image. Through professional custom website design, let your website create a compelling presence of your unique identity.
Why is custom website design important to your business?
Reaching your customers or clients online with a custom website design can only be done successfully if you can have your products and/or services identified distinctively enough that the public finds it so familiar, it can never be forgotten. This is how household names are made.In a nutshell, the designer creates the whole website exactly as you pictured it to be, making your website stand out from your competitors. It is only with custom website design that you can have a website that you can literally say "is like no other".
Advantages of custom website design
The good thing about custom website design is that your company can present your products and/or services in a one-of-a-kind manner making you entirely different from other companies.
While templated websites generally cost less and take less time to complete, it is worth noting that most templates are typical and easily identified. It is more than likely that many other companies would be using exactly the same template that you've selected. This is a fatal mistake when you're looking into the long-term plans of your company. Image is everything; branding is the key to sustainable business growth.
This is where custom website design will serve you well with your need to uniquely present yourself and your company online. Custom website design gets rid of the cookie-cutter look. It's time to stop blending in with the crowd - custom website design will make your company the highlight of the industry, if executed correctly.
Standing out from other companies just became easier - whatever the competitive industry your business belongs to. You can match your custom website design with the level of quality, the liveliness of colors, the variety of services and products offered, and the uniqueness of your identity as a company. Just as the concept of "one size fits all" is willingly archived into history, custom website design revolutionizes the use of the internet in reaching your customers or clients worldwide more personally.
Website designers may consider it to be good practice to conform to standards. This is usually done via a description specifying what the element is doing. Failure to conform to standards may not make a website unusable or error prone, but standards can relate to the correct layout of pages for readability as well making sure coded elements are closed appropriately. This includes errors in code, more organized layout for code, and making sure IDs and classes are identified properly. Poorly-coded pages are sometimes colloquially called tag soup. Validating via W3C can only be done when a correct DOCTYPE declaration is made, which is used to highlight errors in code. The system identifies the errors and areas that do not conform to web design standards. This information can then be corrected by the user.